10 Jul 2021
The talk was conducted live on the online platform WebEx. The session touched upon the various marketing strategies and competition scenarios. The session threw light on the concepts related to red ocean strategies. The session was very interactive and informative. The examples and videos are shown, by a few brands including United airways, Paperboat, Gold plus, Maruti Suzuki, and Oyo Rooms, among others, were very thought-provoking. Overall the session concluded by linking culture, stories and the world of branding.